Step 1: Pick a suitable item from your inventory. See the following steps to making a lightning deal: It’s accessible via the Amazon Seller Central dashboard, and you can access the various promotions by clicking.

This will clearly display a list of all the available items eligible for the deal. Customers can start seeing a bargain up to 24 hours in advance to ensure they don’t miss out on a good deal.Ĭlicking the “Create A New Deal” button is the first thing you need to do to create a Lightning Deal.

However, what if they’re interested in multiple lightning deals? They typically run 4 to 12 hours, or until those deals are claimed.Īfter putting an item in the shopping cart, customers have a 15-minute window to finish placing their order to qualify for the discount. Lightning offers have a set start time and can only be used once per customer till the promotion period is through. Additionally, the status indicator displays that 100% of the available promotional discounts have been applied to the deal or kept in other customers’ baskets. If there are any applicable special discounts, an Add to Cart button.Ī Join waitlist button will appear when other customers have used up all the promotional discounts for your Lightning Deal.Customers have a limited time to add the product to Cart and receive the discount.A progress bar displaying the proportion of deals that were previously claimed.The amount of the promotional discount and the final cost (excluding tax).All variants of the product offered will appear (different sizes/colors).When an Amazon Lightning Deal is available, you’ll notice the following features: Consumers can get the best out of these deals until the time stops ticking.Īlthough lightning discounts are time-sensitive, you must finish your product details as soon as possible. These deals are offered on the “ Today’s Deals ” or “ Prime Day ” pages, and they can be found across Amazon. 15 Final Words What Are Amazon Lightning Deals?Īmazon Lightning Deals are a promotion that allows customers to save money on a specific product for a short period of time.

Amazon lightning deals